We urge you to read this Privacy Policy carefully and to check
back periodically as this Privacy Policy may change from time to
time. Please note that this Privacy Policy does not apply to the
practices of companies or websites which are not owned or
controlled by Landmark Cinemas.
INFORMATION COLLECTED
In the course of operating the Landmark Cinemas Services, we may
collect two types of information about our users: Personal
Information and Non-Personal Information.
"Personal Information" is personally identifiable information,
such as your name, address, email address, birth date and gender.
Personal Information is collected by us when you choose to provide
it to us when registering for a Landmark Cinemas Service, such as
when you choose to subscribe to a Landmark Cinemas Service, enter a
Landmark Cinemas promotion or choose to receive a Landmark Cinemas
newsletter. In addition, if you choose to contact any of our
customer service representatives, we may keep a record of that
correspondence so that we may fully address the subject matter. We
may also receive Personal Information from our business partners
and other third parties, provided that such third parties confirm
to us that you have permitted them to share such information.
Business contact information such as the name, title, business
address, email address or telephone number of a business or
professional person or an employee of an organization is not
considered Personal Information.
"Non-Personal Information" is information of an anonymous nature,
such as your Internet Protocol Address (IP Address), the domain you
may have used to access a Landmark Cinemas Service, the type and
version of browser or operating system you may be using, and the
website you may have come from and visit next. Aggregate
information, such as demographic statistics of our users (e.g.
average age or geographical allocation of our users), number of
visitors and average time spent on a Landmark Cinemas Service, is
also considered Non-Personal Information.
Non-Personal Information is collected or derived by us in the
course of operating the Landmark Cinemas Services. For example, our
Web servers may automatically collect Non- Personal Information
which is provided through your browser or stored on a Cookie (as
defined herein) when you choose to visit a Landmark Cinemas
Service. Non-Personal Information is used by Landmark Cinemas as
described in this Privacy Policy.
USE OF PERSONAL INFORMATION
Personal Information may be used by us for the following
purposes:
a. Providing you with the Landmark Cinemas
Services and information you have requested from us, including your
use of the Landmark Cinemas Sites. We may from time to time use
your Personal Information to contact you about changes,
enhancements or similar notices related to the Landmark Cinemas
Services;
b. If you indicated that you were interested in
receiving offers or information from Landmark Cinemas or certain of
our selected sponsors or advertisers, Landmark Cinemas may send you
email materials and other mailings about products and services that
we feel may be of interest to you. If at any time you would like to
end your subscription to any such email materials, follow the
directions posted at the bottom of the email material;
c. If you enter a contest or other promotion
offered on a Landmark Cinemas Site, we may, under the rules of the
promotion, use your name and certain other information to
administer the promotion, such as contacting, announcing and
promoting the winners of the promotion; or
d. Landmark Cinemas may also use Personal
Information if it has reasonable grounds to believe the information
could be useful when investigating a contravention of a federal,
provincial or foreign law or in order to protect or defend a legal
interest.
DISCLOSURE OF PERSONAL INFORMATION
We will not sell or rent your Personal Information to
anyone.
We will only disclose your Personal Information to third
parties:
a. Where you have specifically given us your
consent to disclose your Personal Information for a designated
purpose;
b. Who are acting on our behalf as our agents,
suppliers or service providers, solely to enable us to more
efficiently provide you with the Landmark Cinemas Services. Such
entities act under strict contractual controls, requiring them to
maintain the confidentiality of all such Personal Information and
to use such information solely for purposes related to the
provision of the Landmark Cinemas Services;
c. As may be set out in the Terms and Conditions
applicable to a Landmark Cinemas Service, to facilitate the
provision of such Landmark Cinemas Service, such as fulfilling
legal requirements;
d. As required by law, including by an order of
any court, institution or body with jurisdiction or authority to
compel the production of information, or in order to protect or
defend a legal interest; or
e. In connection with a Landmark Cinemas
corporate re-organization, merger or amalgamation with another
entity, or a sale of all or a substantial portion of the assets of
Landmark Cinemas provided that the Personal Information disclosed
continues to be used for the purposes permitted by this Privacy
Policy by the entity acquiring the information.
LINKS TO OTHER SITES AND ADVERTISEMENTS
A Landmark Cinemas Service may contain links to other websites and
services. While we try to link only to sites and services that
share our high standards and respect for privacy, please understand
that we are not responsible for the content of, or the privacy
practices employed by, other companies or websites. This Privacy
Policy applies only to the Landmark Cinemas Services referencing
this Privacy Policy.
The majority of the advertisements which are displayed in
connection with the Landmark Cinemas Services are served through
reputable third party advertisement serving partner(s), in
accordance with their policies as described on their own
website.
SECURITY
The security of your Personal Information is important to us.
Landmark Cinemas takes technical, contractual, administrative, and
physical security steps to protect Personal Information that you
provide to us. We instruct our employees with access to your
Personal Information that it is to be used only in adherence with
the principles set forth in this Privacy Policy and the laws
applicable to each specific business.
In certain areas, such as when you provide credit card information
to us, we work to help protect the security of your credit card
information during transmission by using industry standard Secure
Sockets Layer (SSL) encryption technology.
You can help protect the security of your Personal Information as
well. For instance, never give out your password, since this is
what is used to access your account or registration information.
Also remember to log out of your account and close your browser
window when you finish using a Landmark Cinemas Service or surfing
the Web, so that other people using the same computer won't have
access to your information.
CHANGES TO THIS PRIVACY POLICY
Landmark Cinemas may from time to time change this Privacy Policy
as new Landmark Cinemas Services are added or old ones changed.
Changes will be effective when notice of such change is posted at a
Landmark Cinemas Site. Please check this Privacy Policy regularly
for updates by checking the date of "Last updated" at the top of
this document.
ADDITIONAL PRIVACY PROCEDURES
Privacy procedures specific to a Landmark Cinemas Service can be
found on a Landmark Cinemas Site at the location of the particular
Landmark Cinemas Service, or in additional terms referenced at such
Landmark Cinemas Site. Those procedures are an addendum to this
Privacy Policy, and are provided to you at the place where they
will be of most use to you.
ACCESSING AND CHANGING ACCOUNT / REGISTRATION INFORMATION
Landmark Cinemas provides you with the means to access, update,
edit or delete any account or registration information you may have
provided to us at any time on your own by going to the appropriate
page in the account or registration section of the relevant
Landmark Cinemas Service, and changing or deleting such information
as desired. If you are unsure whether we have a record
containing any of your Personal Information and would like to
confirm whether or not we do, please send an e-mail indicating all
e-mail addresses that you may have given us.
If you decide at any time that you do not want to receive any
e-mail materials to which you have subscribed, you may choose to
unsubscribe to these e-mails by following the instructions at the
end of the message.
QUESTIONS, COMMENTS OR SUGGESTIONS?
If you have questions, comments or suggestions about this Privacy
Policy or Landmark Cinemas' privacy practices that were not
answered here, send us an e-mail.
USE OF NON-PERSONAL INFORMATION
Non-Personal Information is collected or derived by us in the
course of operating the Landmark Cinemas Services. For example, our
Web servers may automatically collect Non-Personal Information
which is provided through your browser or stored on a Cookie when
you choose to visit a Landmark Cinemas Service.
In addition to Landmark Cinemas' practices related to IP Addresses
or Cookies, Non-Personal Information is used generally by Landmark
Cinemas to monitor and improve the operation of the Landmark
Cinemas Services, to perform statistical analyses of the collective
characteristics and behavior of our users, to measure user
demographics and interests regarding specific Landmark Cinemas
Services, to describe our services to third parties such as
prospective business partners and advertisers and to analyze how
and where best to use our resources. No Personal Information will
be disclosed during these activities.
Landmark Cinemas may also use Non-Personal Information to inform
our sponsors and advertisers as to the performance of a particular
sponsorship (such as a contest) or advertisement. In such case we
may disclose to those third-party sponsors and advertisers the
overall aggregate demographics available regarding, for example who
participated in a contest or who saw and "clicked" on an
advertisement. No Personal Information will be disclosed to these
sponsors and advertisers as part of this process; only information
in an anonymous, aggregate form will be disclosed.
IP ADDRESSES
An IP Address is the unique number which is assigned to every
direct Internet access point. Many IP Addresses can generally be
associated with certain Internet service providers or large
organizations. IP Addresses do not contain any Personal
Information. When you, through your browser, request a web page or
similar Internet information from another computer on the Internet,
your browser automatically provides that computer with an IP
address to which it will send the requested information.
Landmark Cinemas and IP Addresses:
Whenever you request a Landmark Cinemas Service web page or
certain other similar Landmark Cinemas content, your browser
automatically provides our computers with your IP Address, to which
our computers will send the requested information. Each such
request is logged by our computers with information including the
IP Address of the computer that requested the page and is stored by
our computers as needed for the purposes described in this Privacy
Policy;
a. Landmark Cinemas may use your IP Address to
display more appropriate and relevant content and advertising, such
as content and advertising based on your geographic area. Aggregate
information derived from IP Addresses may be reported by Landmark
Cinemas to its advertisers and partners. For example, Landmark
Cinemas may report to its advertisers the estimated total number of
users accessing a particular Landmark Cinemas Site from a specific
province;
b. Landmark Cinemas may use your IP Address to
facilitate the diagnoses and remedy of a technical problem reported
by you or our technical team.
COOKIES
A "Cookie" is a small text file containing a unique identification
number that is transferred (through your browser) from a web site
to the hard drive of your computer. The Cookie identifies your
browser and will not let a web site know any personal information
about you, such as your name and address. Since Cookies are only
text files, they cannot run on your computer, search your computer
for other information or transmit any information to anyone.
Landmark Cinemas may use Cookies to:
a. Monitor website usage and improve the
operation and performance of the Landmark Cinemas Services and to
make our Landmark Cinemas Services easier and more convenient to
use. For example, Cookies help us remember who you are through your
browser settings so that we can offer and provide more personalized
services (e.g. language preference). Cookies also allow us to save
passwords and preferences for you so that you will not have to
re-enter them the next time you visit a Landmark Cinemas
Service;
b. Measure aggregate user traffic and
demographic statistics related to the Landmark Cinemas Services and
advertisements (e.g. number of users, average time spent, average
age and similar statistics). This information helps us to better
understand when to update, change or offer new services and
provides us with details as to the performance of third party
advertisements and content. This information may be reported, in
aggregate form only, to our current and prospective sponsors,
advertisers and business partners. No Personal Information will be
disclosed in such reports;
c. Displaying advertisements. Landmark Cinemas
and third party advertising providers used by Landmark Cinemas may
use Cookies when serving advertisements.
Cookies are used on many major web sites. Most browsers are
initially set up to accept Cookies. If you prefer, you can reset
your browser either to notify you when you have received a Cookie,
or to refuse to accept Cookies. You should understand that while
Landmark Cinemas does not require you to use Cookies, certain
Landmark Cinemas Services will not function properly if you set
your browser to not accept Cookies.